ERP, CRM &
The main modules of CRM are:
CRM can help you:
Implementing a CRM into your company will improve productivity and efficiency. With your employees performing at a higher level, they are able to reach out to more prospects and close more sales. The increase in their efficiency increases profitability by reducing operational costs.
It’s inevitable that implementing a CRM will cost your company money, and it may be a lot of it. The results in the end are what make it all worth it.
A CRM system helps you recognize customers and prospective customers, understand their preferences, frequently anticipate their needs and respond to their requests quickly and effectively. It enables you to track, organize, and consolidate the interactions dealership staff has with current and prospective customers.
CRM means Customer Relationship Management.
The primary need of a the business is to have an application or a system in place to effectively manage the sales process and customer relationship; capture vital data and information about customers - purchase history, revenue generated, up selling / cross selling opportunities, etc.; and generate sales quote or create orders. The requirement is to have a 360-degree view of one’s business. This is why the Customer Relationship Management has gained so much popularity among all businesses.
Customer satisfaction is a key element of customer loyalty. Loyal and satisfied customers become long-term customers. Loyal customers are also your best advocates. Word of mouth recommendations create the most persuasive marketing for your company. In an age where negative customer feedback propagates quickly to online reviews and blogs, customer service cannot be overlooked.
CRM can benefit a small business by consolidating customer data into a single system. As a business grows, keeping a record of all transactions can become overwhelming. CRM tools allow you to manage your customer interactions more efficiently, so you have more time to focus on your service or product
Make sure the technology can scale up and easily support multiple dealership locations. Also request that ongoing maintenance charges, support fees and license expenses not increase during the initial term of the agreement.
Yes, it can be accessed from anywhere as it a web based application it is assessable anywhere. Most importantly Focus CRM is browser independent, data base independent and platform independent.
Browser independent: Can run all browser s(Internet Explorer, Firefox, Chrome Safari Netscape etc).
Database Independent: Is compatible with all the databases (SQL, Oracle, Firebird DB2, Postgre SQL, Sybase etc).
Platform Independent: can run on different types of platforms.(Windows, Mac OS, Linux etc.)
Sure, you can operate on the move while staying connected to your Focus CRM platform. With an intuitive interface and suitable for use on 3.5-inch screen of your mobile phones, mobile Focus CRM will please users who spend most of their time outside the office and can take advantage of new features.
Yes, Focus CRM can be integrated with ERP, wherein the information can be shared between the ERP and CRM systems.
On Premise CRM As the name suggests, on premise CRM solutions are software’s which run on computers within the premises of the company. Therefore, all the data and information is stored inside the premises of the company instead of a remote location. This approach was highly popular till about 2005. Various agencies, like defense services, still make use of on premise CRM to ensure the security of data and have regular supervision over the same.
Cloud Based CRM Since 2005, there has been a development of web based tools. This means that the software, and its relevant data, is accessible through the internet and displayed on a Web Browser. These solutions are becoming popular because they are offered on subscription rather than making it mandatory for companies to buy it. The former happens to be cheaper as it doesn’t require the companies to invest in purchasing and maintaining the IT hardware and the subscription cost is just a small fraction of the actual cost of the software.
Focus CRM provides a quick, easy and intuitive user interface. All masks have a logical, linear structure and it's been invested a lot of time in research to improve the usability of the product. Technical support is also available online for any clarification and training.
The factors of comparison for CRM software’s will depend upon the end results that the company is looking for. There can be a variety of different objectives of a company and the comparison will depend upon these objectives. There are many types of CRM software’s, available in the market. The choice of these software’s will depend upon the size of the business and built in features, along with the availability of customization.
Yes Focus CRM is highly customizable; it can be customized from field level to module level. Focus CRM allows you to customize your own fields, page layouts, search layouts, list views, user level security, reports and label names etc.
Yes, Focus CRM can be integrated with sites like Facebook, twitter, Google+ and Linkedin wherein you can import contacts from any of the social networking Sites.
Here is a list of some of the factors of comparison:
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